5 Best Digital Marketing Universities In The UK (FAQs) | 2023

Digital Marketing Universities In The UK: Digital marketing is among the most sought-after sectors.

It gives a wide range of opportunities to everyone.

Since technology is always improving, the best time to become a digital marketer is now, when businesses are moving or putting their products and services online.

In the modern world, any business that wants to stay in business and grow must use effective digital marketing techniques.

Because of this, businesses have become pickier about the graduates they hire, looking for those who are well-versed in both traditional and digital marketing.

Students worldwide want to take digital marketing courses in the UK because they are so good.

Schools in the UK that teach digital marketing often update their course materials to keep up with all the changes in the field.

In UK universities that teach this subject, the critical side of marketing is also given a lot of attention.

So, if you are interested in studying digital marketing in the UK, this article is for you.

It will provide information on the best universities in the United Kingdom where students can get a degree in digital marketing, the requirements for getting admission into these prestigious institutions; the length of time it will take to acquire a degree in digital marketing at these universities; and provide some tips on how to excel as a student of digital marketing.

Requirements For Studying Digital Marketing At Universities In The UK

Universities in the UK require the following things from any student that wants to study digital marketing:

  • Updated CV or resume
  • Academic transcripts
  • Letters of recommendation
  • Test of English Proficiency (TOEFL, IELT, GMAT, or GRE results)
  • Valid passport
  • Documentation of the Ability to Support Yourself Financially
  • Proof of relevant employment experience (if applicable)
  • Proof of scholarship (if awarded any).

How Long Does It Take To Earn A Digital Marketing Degree In The UK?

In the UK, it takes four years to get a bachelor’s degree in digital marketing from the most rigorous and complete program.

An extra year or two may be necessary to earn a master’s degree in digital marketing.

Best Digital Marketing Universities In The UK

The United Kingdom is home to several of the world’s finest institutions for digital marketing.

However, here are some of the top schools in the UK for studying digital marketing:

1. University of Exeter

The University of Exeter’s digital marketing program will teach students about the state of digital marketing today, and the impact digital platforms have on attracting and retaining customers.

Students will learn a lot about modern marketing concepts and how to analyze situations strategically.

With this foundation, students can handle, analyze, and act on the vast amounts of marketing data available in today’s business world.

Students will also be better able to find and use new ways to help their organizations reach their goals.

Most traditional marketing courses don’t cover things like virtual reality, data visualization, and testing campaigns. 

Students will gain the skills, insight, and motivation from this class to launch successful careers immediately.

At the end of the course, students will know how to use basic resources like Google Analytics, Facebook Insights, and online market research platforms in a real-world setting.

Students of this digital marketing program will also be ahead of their peers in the job market because they will know more about fields like privacy, augmented reality, and the metaverse, which are changing quickly.

While the full-time tuition fee for United Kingdom students at this school is £16,200, the full-time tuition fee for international students at the University of Exeter is £26,800.

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2. University of Southampton

At the University of Southampton, students can take this specialized master’s program to learn the skills they need for a successful career in digital marketing.

Students at this school undergo trainings to prepare them for the real world.

Anyone with a business, economics, management or marketing background who wants to focus their career on digital marketing would greatly benefit from this program.

It’s also a fantastic chance for students with work experience to further their education and advance their careers.

The University’s Business School and the Web Science Institute were used to develop ideas for and find resources for the Digital Marketing course.

Through various practical applications, such as a marketing campaign for a real firm and a mock consultancy, students learn the ins and outs of digital marketing.

Moreover, while the full-time tuition fee for United Kingdom students at the University of Southampton is £13,000, the full-time tuition fee for EU and international students at this school is £26,352.

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3. University of Strathclyde

Faculty members who teach digital marketing management at this school are known to be experts in their fields.

This program adopts a learning approach that gives students access to the most up-to-date information, best methods, and specialized training experiences in the field.

Also, the University of Strathclyde’s digital marketing program teaches students about well-known and new digital media by having experts share their knowledge and letting students do hands-on exercises to gain practical experience.

This program is a great option for students looking to further their careers because of the high level of collaboration and engagement in the business world.

Full-time tuition for United Kingdom students enrolling in a digital marketing program at the University of Strathclyde is £14,500, whereas full-time tuition for EU and international students is £23,650.

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4. University of Manchester

The University of Manchester’s MSc in Digital Marketing introduces students to a marketing environment that is always changing.

It also gives them a strategic understanding of the right marketing processes, tools, and tactics.

It prepares them for a wide range of challenges by helping them develop analytical and problem-solving skills in an interdisciplinary setting.

The course gives students the skills to come up with creative solutions and thoughtful explanations for any marketing problem they face.

Students in digital marketing at the University of Manchester can learn how to methodically and analytically record all digital marketing activities and interactions.

The program teaches students how to manage projects and gives them real-world experience with digital marketing.

Also, full-time tuition fees at the University of Manchester for EU and international students studying digital marketing are £24,000, while full-time tuition fees for UK students are £12,500.

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5. Loughborough University

Students who get a Master of Science in Digital Marketing learn to use digital marketing strategies and techniques to adapt to the fast-changing business world.

Students increase their familiarity with digital technologies by taking classes in areas like social media analysis, data processing, information management, gaming, search engine optimization, and artificial intelligence.

Moreover, students in the master’s degree in the digital marketing program at Loughborough University learn how to develop effective marketing strategies and strengthen their grounding in strategic marketing management.

Students at this school learn about the technological and social problems marketers face in the modern world.

Anyone who has gone through Loughborough University’s digital marketing program will have the basic knowledge and skills they need to work in several digital marketing roles when they graduate.

Also, full-time tuition at this university costs £12,100 for students from the UK, but it costs £27,950 for students from the EU and other countries who want to study digital marketing.

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Frequently Asked Questions (FAQs) on Digital Marketing Universities In The UK

Is UK good for digital marketing?

With the ever-increasing need for such services, investing in digital marketing is a wise move. Businesses still utilize traditional advertising channels like TV, radio, and newspapers, but they are increasingly concentrating their marketing efforts on online platforms.

Is digital marketing in demand in UK?

There are promising work prospects for anyone with expertise in digital marketing in the United Kingdom.

Do I need a degree for digital marketing in the UK?

If you want to enter the field of digital marketing, a college education is not necessary. While it may be necessary for some employers, having experience in the field is not as valuable as knowing your way around digital marketing.

Is digital marketing good for beginners?

For starters, it’s a must-have talent. You, as a beginner, need to start with the fundamentals. Then you can progress to learning more complex techniques.


Some of the best digital marketing programs in the UK can be found at the universities above.

However, students must meet certain requirements to enroll in the digital marketing program.

Also, if you want to get the most out of the digital marketing program as a student, you should keep up with the latest digital marketing trends, practice outside of class, and always try your best.

Awesome one; I hope this article answers your question.

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Abasiofon Fidelis
Abasiofon Fidelis

Abasiofon Fidelis is a professional writer who loves to write about college life and college applications. He has been writing articles for over 3 years. He is the Content Manager at School and Travel.

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